{"id":794,"date":"2023-01-30T08:38:03","date_gmt":"2023-01-30T08:38:03","guid":{"rendered":"https:\/\/www.czechbankingnews.cz\/?p=794"},"modified":"2023-01-30T08:38:03","modified_gmt":"2023-01-30T08:38:03","slug":"aka-zvolila-damsky-tandem-do-vedeni","status":"publish","type":"post","link":"https:\/\/www.czechbankingnews.cz\/?p=794","title":{"rendered":"AKA zvolila d\u00e1msk\u00fd tandem do veden\u00ed"},"content":{"rendered":"<p><strong>Na mimo\u0159\u00e1dn\u00e9 valn\u00e9 hromad\u011b Asociace komunika\u010dn\u00edch agentur (AKA) byly zvoleny do veden\u00ed t\u00e9to profesn\u00ed asociace dv\u011b \u017eeny. Prezidentkou byla zvolena Petra Jankovi\u010dov\u00e1 a v\u00fdkonnou \u0159editelkou Kate\u0159ina Hrube\u0161ov\u00e1.<\/strong><!--more--><\/p>\n<p>Ob\u011b p\u0159edstavitelky maj\u00ed za sebou rozmanitou a dlouholetou pracovn\u00ed zku\u0161enost v\u00a0reklamn\u00edm a medi\u00e1ln\u00edm pr\u016fmyslu.<\/p>\n<p><strong>Petra Jankovi\u010dov\u00e1<\/strong> je spoluzakladatelkou a spolumajitelkou oce\u0148ovan\u00e9 pra\u017esk\u00e9 agentury Triad. Tu tak\u00e9 od\u00a0jej\u00edho vzniku vedla deset let a z\u00a0p\u016fvodn\u011b digit\u00e1ln\u00ed agentury pomohla vybudovat full-servisovou agenturu zam\u011b\u0159enou na\u00a0kreativu a strategii. Jej\u00ed\u00a0<a href=\"https:\/\/mam.cz\/zpravy\/marketing\/2022-06\/jdeme-proti-proudu\/\">\u0159\u00edzen\u00ed loni v\u00a0dubnu p\u0159edala<\/a>\u00a0Magdal\u00e9n\u011b K\u0159\u00ed\u017eov\u00e9 v\u00a0roli CEO a Pet\u0159e Bla\u017ekov\u00e9 jako COO. V\u00a0srpnu lo\u0148sk\u00e9ho roku se pak Jankovi\u010dov\u00e1 na\u00a0\u010das postavila do\u00a0\u010dela marketingu start-upu\u00a0<a href=\"https:\/\/mam.cz\/zpravy\/komunita\/lide\/2022-08\/petra-jankovicova-nastoupila-do-madmonq\/\">Madmonq<\/a>. Jankovi\u010dov\u00e1 u\u017e z\u00e1rove\u0148 byla mezi lety 2020 a 2022 \u010dlenkou prezidia AKA, kde se zam\u011b\u0159ovala na\u00a0etiku reklamy, udr\u017eitelnost a vztahy agentur s\u00a0klienty.<\/p>\n<p>Petra komentuje svoje dal\u0161\u00ed p\u016fsoben\u00ed v\u00a0AKA: <em>\u201ePrioritou na n\u00e1sleduj\u00edc\u00ed obdob\u00ed je z\u00a0m\u00e9ho pohledu vytvo\u0159en\u00ed siln\u00e9ho hlasu, kter\u00fd podpo\u0159\u00ed odv\u011btv\u00ed jako d\u016fle\u017eit\u00e9ho pil\u00ed\u0159e ekonomiky v\u00a0aktu\u00e1ln\u00e9 slo\u017eit\u00e9 f\u00e1zi.\u201c<\/em><\/p>\n<p><strong>Kate\u0159ina Hrube\u0161ov\u00e1<\/strong> se pohybuje v\u00a0reklamn\u00edm a medi\u00e1ln\u00edm prost\u0159ed\u00ed v\u00edce ne\u017e 25 let, zast\u00e1vala pozice v\u00a0reklamn\u00edch a medi\u00e1ln\u00edch agentur\u00e1ch i v\u00a0neziskov\u00e9m sektoru. P\u016fvodn\u00ed profes\u00ed je novin\u00e1\u0159ka se zam\u011b\u0159en\u00edm na digit\u00e1l a trendy v\u00a0komunikaci.<\/p>\n<p>Posledn\u00edch 14 let vedla profesn\u00ed asociaci Sdru\u017een\u00ed pro internetov\u00fd rozvoj.\u00a0 Pr\u00e1ce pro AKA je pro ni logick\u00fdm vyvrcholen\u00edm jej\u00ed profesn\u00ed kari\u00e9ry, kdy uplatn\u00ed ve\u0161ker\u00e9 znalosti a mana\u017eersk\u00e9 zku\u0161enosti z\u00a0p\u0159edchoz\u00edch anga\u017em\u00e1.<\/p>\n<p><em>\u201eMoc d\u011bkuji v\u0161em \u010dlen\u016fm AKA za d\u016fv\u011bru, kterou mi dali a je to pro m\u011b velk\u00fd z\u00e1vazek do dal\u0161\u00edch let. \u010cekaj\u00ed n\u00e1s nelehk\u00e9 roky, kdy se cel\u00fd kreativn\u00ed pr\u016fmysl bude muset vypo\u0159\u00e1dat s\u00a0dopady \u010dern\u00fdch labut\u00ed v\u00a0podob\u011b v\u00e1le\u010dn\u00e9ho konfliktu, ekonomick\u00e9 krize a\u00a0 technologick\u00fdch zm\u011bn, nap\u0159. um\u011bl\u00e9 inteligence.\u201c<\/em><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>Na mimo\u0159\u00e1dn\u00e9 valn\u00e9 hromad\u011b Asociace komunika\u010dn\u00edch agentur (AKA) byly zvoleny do veden\u00ed t\u00e9to profesn\u00ed asociace dv\u011b \u017eeny. Prezidentkou byla zvolena Petra Jankovi\u010dov\u00e1 a v\u00fdkonnou \u0159editelkou <a class=\"mh-excerpt-more\" href=\"https:\/\/www.czechbankingnews.cz\/?p=794\" title=\"AKA zvolila d\u00e1msk\u00fd tandem do veden\u00ed\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":795,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,22],"tags":[],"class_list":["post-794","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-personalie","category-pr"],"_links":{"self":[{"href":"https:\/\/www.czechbankingnews.cz\/index.php?rest_route=\/wp\/v2\/posts\/794","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.czechbankingnews.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.czechbankingnews.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.czechbankingnews.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.czechbankingnews.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=794"}],"version-history":[{"count":2,"href":"https:\/\/www.czechbankingnews.cz\/index.php?rest_route=\/wp\/v2\/posts\/794\/revisions"}],"predecessor-version":[{"id":797,"href":"https:\/\/www.czechbankingnews.cz\/index.php?rest_route=\/wp\/v2\/posts\/794\/revisions\/797"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.czechbankingnews.cz\/index.php?rest_route=\/wp\/v2\/media\/795"}],"wp:attachment":[{"href":"https:\/\/www.czechbankingnews.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=794"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.czechbankingnews.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=794"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.czechbankingnews.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=794"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}